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A New Chapter In The Fashion World

India’s New Delhi based fashion brand - Malie exceptionally epitomizes the beauty carried from the rich cultural differences between the founders. Where one of them hail from Denmark leading the PR and marketing team of her family-owned business, the other undertook a sheer experience in garment manufacturing and textile trading in his family-owned company. Malie whirls around the rich cultural differences and the staggering fashion culture born from their fusion yield the basis of the company. The brand offers a timeless and refined modern ethnic look to women's silhouettes of all ages. Exhibiting vibrant designs and prints, the couple aims to foster the essence of extensive fashion. The brand empowers the endowment of unique fashion because you are born to be elegantly beautiful!


– Start from scratch.

– Shopify Design Development

– Branding & Visuals

– Content Management

01 Built From Scratch: Phenomenal Was The Destination

Lending a proficient hand, we have designed and developed the brand in a customised environment to match the needs of the client. Building the website from scratch, it was our excelling, professional relationship that we are still in constant touch with Malie to help them escalate their sales. With high ROI, we are relentlessly contriving positive results for the brand.

02 Approach

Malie had a great deal of anticipation for the exhibition of its inventory. Our designers have developed unique product pages accumulating a sheer variety of serviceable apps and wavering tabs. The homepage conveys more information than is generally offered on other competent websites.

03 Solution

To add a touch of customisation, we had given the client complete control over the look of the Shopify store, including theme, colour palette, and font. Attaining a premium, clean look, we had Malie’s back throughout its marketing planning and execution strategies. We believe in magic when we create one.

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As A Matter Of Luxury, We Had To Be Legendary

In 2020, the Indian brand Malie aspired to establish itself on an eCommerce platform. It has its prime focus on expanding sales by introducing disparate inventory in front of the magnificent assemblage of online customers. The high expectations to convey luxury through the eCommerce store meant to establish the brand on the leading platform Shopify - encompassing prodigious features, consolidated by the seamless layout, and embedded with modern functionalities were the essentials. Shopify is profoundly relevant in regards to its flexibility, application integration, and product management while generating useful sales channels at ease. However, the strong framework and affable partnership with Shopify experts was one of the client’s considerations for creating an impeccable eCommerce store. The client soon apprehended the versatility, agility, and scalability of Shopify to meet the unhackneyed fashion benchmark of Malie.

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